Lighthouse Healthcare: Adwords Management and SEO
Lighthouse Healthcare operates a number of mental health hospitals, learning disability care homes and residential settings. The group of hospitals offers a range of specialist services to adults with learning disabilities, autism, mental health problems and personality disorders.
On an ongoing basis, we work alongside in-house marketing for Lighthouse, regularly knowledge-sharing to maximise results across a full range of marketing disciplines. We were initially engaged to design a new website for the brand, which improved Lighthouse's digital presence immediately. We were then engaged to setup and manage Google Adwords and to perform SEO on the website to help improve the brand's reach online. This produced a 240% lift in traffic almost immediately, which is a traffic level that we have successfully maintained thereafter.
“Gravity Digital are always very professional and methodical in their work. They have helped us to develop a solid website that works well structurally as well as presenting our services professionally. Andy always takes the time to listen to our brief to come up with designs that meet our needs perfectly. In terms of getting our message out to our audiences, we saw great uplift in visits to our website following the actions that Debbie suggested in her digital marketing strategy.”
Hayley Dyche, Marketing & Communications Manager
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