Email marketing is still one of the most powerful marketing tools available to businesses of all types and sizes. Professionally designed email marketing campaigns can get excellent results that push your main call-to-action to your mailing database without the high costs of traditional direct marketing campaigns.
Email Tracking & Live Reporting
The beauty of our email marketing service is that is takes all the guesswork out of the emails you send. Full statistical reports are available for each email campaign. These give details of how many emails were sent, emails that have been opened and by whom, emails that bounce back and details of people who unsubscribe. If you have the time and inclination, you can even watch them live!
We can tell you who opened the emails and what links within the email were clicked on. We can then use this behavioural intelligence to target these people with a further email if appropriate.
Hassle-free set up
If you are interested in sending out an email marketing campaign it couldn’t be simpler. To get started all we need from your is the email content, the mailing list of emails and names, and the time and date you want your email or newsletter to be sent out. An email design and layout will be produced in line with your current branding. We will send this to you for your approval before the final email is built. Full statistics on open rates, link clicks and bouncerates etc will be sent to you approximately one week after the campaign has been launched.
Don’t have a mailing list?
There are a number of ways to collect email addresses from potential customers, or if you don’t have the time, then we could build a database for you. Please contact us for more information or read through our Building an Email List article to pick up some tips and tricks on building a quality mailing list.
Staying on the right side of the law with email marketing
We will not send spam or unsolicited mail, and we prohibit the use of third-party, purchased, rented, or harvested mailing lists – so please don’t ask us to. In the United Kingdom, opt-in is required for email marketing, under The Privacy and Electronic Communications (EC Directive) Regulations 2003. This came into force on the 11 December 2003.
Find out more…
We are a no-nonsense digital marketing agency based in Derby. To learn more about how we can help you get results from your email marketing, then get in touch. If you’d like a quote, please email us on [email protected] or give us a call on 01332 416555.