It’s not what you do it’s the way that you do it.
Social media platforms are household names and now more than ever we turn to them as a habit! TikTok, Instagram, Facebook, X and LinkedIn, we all know them, love them or hate them they are an effective way of broadening your brand’s relationship with people.
The way businesses use social media is wide and varied, from helping to generate leads or to nurture relationships, to making direct sales. Some businesses use social media just for brand awareness or to help with distribution of content, and many companies have customer service social media accounts to help deal with customer enquiries.
How we can help
Without a doubt it is far better to do social media management in-house where you can. Coming from a company that handles social media on behalf of clients, it’s a bold thing to say.
But we are honest and want to help businesses, so it is an important consideration.
When trying to decide what is best for your business, there are two choices. The first is to handle social media content creation, posting, engagement and keep up the momentum in-house; the second is to outsource the management of social networks to a company like us.
Our main advice is to have a plan, decide on your tone of voice and stay consistent. If you need help, we can help.